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SPEAK, MEMORABLY
THE ART OF CAPTIVATING AN AUDIENCE
The media guru and bestselling author of Pitch Perfect helps professionals break away from canned communications and find their true—and most effective—voice no matter the workplace.
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Book publish date: June 10, 2025
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About the Book
The business world has adopted the wrong definition of successful communication. For many years, being “on message” was considered the prime directive. The overwhelming majority of professionals today exist in a rigidly narrow range of bland rhetoric, throwing around industry buzzwords and empty jargon to create the impression of business savvy. But when everyone sounds messaged (and the same), no one stands out. And now, with more ways than ever to get your message across, it’s never been harder to communicate clearly and have your message stick.
Speak, Memorably offers concrete strategies and tools to help anyone, in any stage of their career, cut through the numbing sameness of cliches and boring business rhetoric and find their authentic voice. Inspiring and entertaining, it is a masterclass in interpersonal communication and an inspiring call to action for professionals to break free from forgettable “brand” speak and instead craft thoughtful and memorable messages.

ABOUT THE AUTHORS
Bill McGowan has devoted more than twenty years to helping people find their distinctive voice. Bill McGowan, Founder and CEO of Clarity Media Group, is a two-time Emmy Award-winning journalist and the bestselling author of Pitch Perfect: How to Say it Right the First Time, Every Time. He is the top global communications advisor to the leading names in business, tech, entertainment, AI, sports, fashion, cybersecurity, beauty, media, and finance. He has coached the founders of Amazon, Meta, Twitter, LinkedIn, Instagram, Spotify, Snapchat and Airbnb, as well as Oscar, Emmy and Grammy winners, and World Series, Super Bowl, and Olympic champions.
Juliana Silva is a communications coach for Clarity Media Group and an opinion columnist at CNN.com. At Clarity, she works across all industries in the U.S., Latin America, and Europe, to prepare C-Suite executives and their teams to deliver memorable and engaging interviews and presentations in multiple languages. As a trainer, she draws on her extensive digital and broadcast reporting experience, providing trusted communications counsel to firms like L’Oreal, VISA Latin America, Comcast, LinkedIn, Wells Fargo, TikTok, Rosewood Hotels, Google and Bacardi.